My lecture, the FernUni booth and the academic team.
Mobile Learning as Mobile Edutainment
After a very short night after a very long journey I finally got to the new exhibition centre in Karlsruhe/Germany to join Learntec 2007 – the International Convention and Trade Fair for Educational and Information Technology. Today I got the opportunity for two lectures: „Mobile Edutainment – Das Handy im Berufsalltag spielerisch zum Lernen nutzen“ and „BIBB-Forschungsprojekt Mobile Learning“ (together with Michael Härtel, Federal Institute for Vocational Education and Training, Bonn/Germany).
This year a new company called Crammy joined the Mobile Learning Arena. They offer a handset for Mobile Learning of vocabularies. It is very easy to use, but for me it is a daring adventure to introduce a complete new device for Mobile Learning and to offer on the market already available solutions. However they have interesting marketing ideas and fresh ways for the market cultivation – we will see what the future brings.
But the best thing was to meet many old friends from the German Mobile Learning Community like Oliver Pincus (afelio) and Uwe Weinreich (sms coaching). It seems to be still a tough business with Mobile Learning on the German market for everyone…