Speakers (Ray Anderson from bango, et al.)
Will Communities dominate brands?
We joined the NOC & 160 Characters Knowledge and Networking Seminar: Content creation and traffic generation via community networking sites and viral marketing – will communities dominate brands? On the basis of the prediction of Informa that mobile community services were already worth $3.45 billion in 2006 a very interesting topic for us.
Ray Anderson, CEO bango.com, present his new service wap.com. It’s all about a mobile search for people or stuff with WAPlists. And on that evening we met Mark Slade from 4th Screen Advertising. The Company is a mobile media sales agency that focuses specifically on the mobile sector and we will start targeted campaigns on peperonity.com with them.